A Scientific Research on Examining the Factors Affecting Entrepreneurial Opportunities from the View of Successful Entrepreneurs of the Cultural Heritage, Crafts and Tourism Organization

Document Type : Original Article

Authors

1 P. H. D., Student, Department of Commercial Management, Central Tehran Branch, Islamic Azad University, Tehran, Iran.

2 P. H. D., Assistant Professor, Department of Commercial Management, Central Tehran Branch, Islamic Azad University, Tehran, Iran.

3 P. H. D., Associate Professor, Department of Commercial Management, Central Tehran Branch, Islamic Azad University, Tehran, Iran.

10.22034/ias.2021.293839.1653

Abstract

Currently, work and activity have taken a new form and are moving towards self-employment and entrepreneurial roles have become significant. Entrepreneurship and entrepreneurs play a key role in the process of economic development and progress of diverse societies. Entrepreneurs do not only generate first-hand job opportunities, but also are creative with the necessary structure, thinking, movement and culture. Considering the importance of the tourism sector in Isfahan, the growth of this sector and the issue of unemployment in this province; attention to the tourism sector, handicrafts and the creation of small workshops and overall, the thoughtfulness towards the nature of entrepreneurship can all be solutions in creating job opportunities. Consequently, the necessity and carrying out of this research with an attempt to determine the role of factors related to the development of entrepreneurship as well as its ranking, are a step towards improving the problems and upcoming hinders. Considering the position and necessity of the subject, the present research has investigated the factors affecting entrepreneurship; thus, the statistical population of the present study is made up of 80 entrepreneurs from Isfahan city, and according to Cochran's formula, the number of sample members was calculated as 66 people. Using database theory, these factors were identified, and finally, in the selection stage, the following indicators are considered: entrepreneurship skills training, counseling, provision of financial resources, basic infrastructures (cultural-economic-physical-commercial), environmental factors, strategic factors, individual factors ( personality traits), cultural influences, basic knowledge, driving forces, social networks, entrepreneurial awareness, individual consequences, macro consequences, reforming laws and regulations, entrepreneurial capacity building and empowerment, entrepreneurial motivation system, facilitating general conditions and limiting general conditions; moreover, they were all introduced as effective components regarding the issue of entrepreneurship.

Research aims:
1. Identifying the aspects affecting entrepreneurial opportunities.
2. Studying entrepreneurship opportunities in the organization of cultural heritage, crafts and tourism.

Research questions:
1. How are the factors affecting entrepreneurial opportunities identified?
2. What factors are effective in entrepreneurship opportunities in the organization of cultural heritage, crafts and tourism?

Keywords


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